Category: Business

Buying the Verdict

Lauren H. Cohen and Umit G. Gurun document systematic evidence that firms engage in specialized, locally targeted advertising when taken to a court-trial in a given location. Policymakers should consider what impact such targeted advertising is having—and whether it is a desired impact—on juries and the judicial process more generally. Source link

Negotiating a Better Future: How Interpersonal Skills Facilitate Inter-Generational Investment

For many girls in developing countries, early adolescence is a time of key challenges: school dropout rates rise, and social and economic pressures increase for marriage and motherhood. This randomized control trial involving Zambian adolescent girls finds that negotiation skills can help them navigate these challenges. Girls taught negotiation skills had significantly better educational outcomes